A modern marketplace for beauty pros and their clients.
Appearancer makes it simple to find - or become - an independent beauty specialist. Free profiles, real-time calendars, secure payments, and a community of professionals who run their own business their own way.
Our story
Appearancer started with a belief that there's never been a better time to be beautiful - and never a better time to be the person making someone else feel beautiful. We saw thousands of independent makeup artists, hair stylists, barbers, and nail techs juggling DMs, Venmo screenshots, and spreadsheets to keep their businesses running.
We built one place where clients can discover great specialists nearby, and where those specialists can stop chasing payments and start running their craft like a real business - without giving up a third of every sale to a marketplace.
How it works
Three simple steps to your next appointment.
Search by service and city
Find specialists offering exactly what you need - by location, price, and verified reviews.
Pick a time, pay securely
Browse real profiles and book the slot that works. Pay by card upfront - no DMs, no Venmo.
Get styled
Your specialist confirms and the appointment is locked in. Show up, get gorgeous, leave a review.
Browse popular services
A taste of what you'll find on Appearancer.
Are you a specialist?
Create a free profile, set your hours, and start taking bookings in under 10 minutes.
Become a specialist